Importance of Due Diligence When Buying a Domain Name | Elliot's Blog

When you have secured a deal to purchase a domain name, especially one that has significant value, you need to do your due diligence. The most important research you need to do is to ensure the domain name is owned by the party that you think owns it, and the second is to make sure traffic/PR/directory listings and all other promises can be met.

In my opinion, ensuring a domain name is owned by the person/company you believe owns it is the most important thing. Having a Domaintools account allows me to search the Whois history for a domain name. If you are ever unsure of whether a domain name is rightfully owned, you should contact the previous owner to confirm that the name was sold. Phone calls are generally the best way to confirm it, although having an email record is also important.

This was written by (author unknown). Posted on Monday, February 8, 2010, at 7:24 pm. Filed under Feeder. Bookmark the permalink. Follow comments here with the RSS feed. Trackbacks are closed, but you can post a comment.

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