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The Truth About

There are many ways to protect trademarks, but these were the most appropriate options given my situation:

  • Send a cease and desist to Automattic asking them to stop forwarding the domain (cheapest option, but it relies upon the other party being compliant in order to work). If I did this, I was worried Automattic would just sue me so they could pick their court.
  • Open a Uniform Domain-Name Dispute-Resolution Policy (UDRP) hearing and attempt to have an ICANN forum rule on one or both of the following:
    • Require that Automattic stop forwarding the domain
    • Determine that Automattic acquired and was using the domain in bad faith, and based on that, grant the domain to the trademark holder (me)
  • File a federal trademark infringement suit against Automattic. Frankly, I did not want to push this far. I was hopeful that if the board of Automattic saw what had happened, they would at least agree to stop infringing on my mark.

Source: The Truth About

Where Has the Domain Name Growth Gone?

For those for whom speculation means buying a cheap asset, hoping to sell/exploit it later for a higher price there are also a number of things happening at once.
There will be fewer buyers in future, as those buyers will have a wider range of TLDs to choose from. This makes selling harder.
They will try harder to talk up their existing portfolios and the brand of the TLDs they have invested in, in order to protect their assets.
Further investment decisions become more complicated as the competition is now between existing brands, new brands and investing outside of the industry.
This suggests slowing growth but also increasing market support aimed at protecting existing portfolios.
The conclusion from this is that this growth has gone as the speculative money has left the industry and now that the market has permanently changed, it is not coming back.
By Jay Daley, Chief Executive of .nz Registry Services

Source: Where Has the Domain Name Growth Gone?

Domain inquiries : Quotes are valid for 3 business days |

I’ve now changed the rules of my commitment to a quote, and all domain quotes are valid for 3 business days. I am not willing to wait out on such byzantine scenarios of “behind the scenes” negotiations. At the same time, I will be making any inquiries agree to a statement that they are personally and directly involved in the inquiry, and not as brokers, co-partners or other types of men in the middle.

via Domain inquiries : Quotes are valid for 3 business days – – A Domain Investing Blog by Acroplex®.

Why Domain Extensions Matter for Online Success | Interbrand

Can the right—or wrong—domain extension impact your brand’s online success?As it turns out, it probably does. The results of Interbrand’s U.S. study indicate that the right domain extension may be just as important as the right domain name when it comes to branding a memorable and effective web address. A few of the highlights from Interbrand’s study are outlined in the infographic shown below.

via Why Domain Extensions Matter for Online Success – Interbrand – View – Interbrand.

GoDaddy accounts vulnerable to social engineering and Photoshop | CSO Online

“If [the attackers] wanted to be slick about it, they could gain access, insert their code, create backdoor admin accounts, and return access back to the original owner before they even knew what had happened. The owner would receive the confirmation email, see that their website is still online, and consider it a Phishing attack and just delete it,” Mr. Troia said.
GoDaddy isn’t the only major domain registrar to use photo ID as a last resort. Network Solutions also has an ID-based verification, but unlike GoDaddy, the ID and required documents must be faxed over, instead of uploaded. Interestingly enough, one domain registrar,, doesn’t allow photo ID as a form of verification, because “anyone could just whip something up in Photoshop.
“Using GoDaddy’s DomainControl and privacy features, which are offered as a value-added service for an additional cost, would only slow a determined attacker. While the public can’t see the registration details, the support staff can. So an attacker armed with public information could abuse the change of account form.
Mr. Troia hopes that by exposing the logic flaw in their security model, GoDaddy will implement tougher verification procedures, but admits it’s a paradoxical situation. A valid government-issued ID should be an acceptable form of verification, but it’s clearly not enough.

via GoDaddy accounts vulnerable to social engineering and Photoshop | CSO Online.

We Have Acquired Here’s How and Why We Did It

Deciding on transparency for buying the domain
We then had a long discussion about how to go about possibly acquiring, after just having established contact with its owners. We asked some mentors for advice and also Googled about the topic. We found a few articles from domain acquirer experts and stories of how they did it.
A lot of them involved tactics like emailing from a Yahoo address, to hide your true identity to make yourself appear like a smaller company or letting a different entity altogether work on getting the domain. Of course all of this was aimed towards getting the smallest possible purchase price.

via We Have Acquired Here’s How and Why We Did It. Returned To Co. | TheDomains

The one member panelist Hector Ariel Manoff found that the company which had owned the domain for some 8 years had gained common law rights to the domain name and that the term was not generic, which I would agree with.
The panel also placed great weight on the fact that the new owner was a domainer owing some 1,400 domain names and has lost several previous UDRP and asked $10,000 to buy the domain back.

via Returned To Co. That Let It Drop 1 Week Earlier W/O Registered Trademark.

Dock Name: Crowdsourced Domain Name Finder for Startup

More precisely, according to the website, “Dock Name is a crowdsourced service that helps startups find a domain name, by describing their business/product and get proposals from people that have suitable domains for their needs.” Dock Name allows people to promote their domain name requests, which is how the company makes money.

via Dock Name: Crowdsourced Domain Name Finder for Startup.

At Art Basel, A Collector Just Bought This URL For $5,000 | Fast Company

But what Gorczynski’s camp sold isn’t a painting, or a sculpture, or even what one might consider a traditional installation. It is a digital piece of multimedia hosted on a URL,
Its selling price, purportedly the first of its kind at a major international art festival, is $5,000.
“After Dark,” pictured above on the right, was created and presented on the art-sharing platform NewHive. We’ve written about NewHive before—it’s essentially a collection of webpage tools designed for creatives with big imaginations to build whatever beautiful/demented thing they’d like, the only limitation being it has to fit in the browser.

via At Art Basel, A Collector Just Bought This URL For $5,000 | Fast Company | Business + Innovation.

DNIB and Domain Name Industry Brief – Verisign

Domain Name Industry Brief

The second quarter of 2014 closed with a base of 280 million domain name registrations across all top-level domains (TLDs), an increase of four million domain names, or 1.4 percent over the first quarter of 2014. Registrations have grown by 18.6 million, or 7.2 percent, year over year.1

via DNIB and Domain Name Industry Brief – Verisign.

How to Snatch an Expiring Domain – Brad Frost | Andrew Allemann | Mike Davidson

Following a thread that starts here:

Capture failed.
“It couldn’t be!” I thought to myself, as I opened a new tab and visited My stomach sank as I saw a domain parking landing page stuffed with ads…

That Andrew Allemann on picked up. How Most People See Domain Investors

Revisited by Brad Frost
How Most People See Domain Investors

Who reminds us of a couple of great posts on how ‘the Drop’ works.

After 40 days are up, the domain’s status changes to “redemption period”. During this phase, all WhoIs information begins disappearing, and more importantly, it now costs the owner an additional fee to re-activate and re-register the domain. The fee is currently around $100, depending on your registrar. When a domain enters its redemption period, it’s a good bet the owner has decided not to renew.
Finally, after the redemption period, the domain’s status will change to “locked” as it enters the deletion phase. The deletion phase is 5 days long, and on the last day between 11am and 2pm Pacific time, the name will officially drop from the ICANN database and will be available for registration by anybody.
The entire process ends exactly 75 days after the listed expiration date. For an even more detailed explanation, read the article Inside a Drop Catcher’s War Room.

via Mike Davidson – How to Snatch an Expiring Domain.

Frank Schilling Wins UDRP On; Complainant Didn’t Like The 89K Price

Frank Schilling’s Name Administration won a UDRP on the domain name who was defended as usual by John Berryhill.
The complaint was brought by Julie Wampler of Washington, D.C. back on September 15th who runs a blog at and got a trademark on the term TABLE FOR TWO on March 13, 2013.
The Domain Name was registered on September 8, 2004.
The Complainant argued that Name Administration’s asking $89,000 for the domain name was proof of bad faith within the meaning of the UDRP.

via Frank Schilling Wins UDRP On; Complainant Didn’t Like The 89K Price.

New Research: Keyword domains still work, despite what Google says | CanIRank Blog


Using each of these data points, we can put together a fairly nuanced picture of how keyword domains perform differently than non-keyword domains.

  • Keyword domains rank on average 11% higher than brandable domains
  • Brandable domains needed an average of 40,000 more links to hit #1, and 35,000 more links to reach the Top 10
  • Brandable domains needed 69% higher Domain Authority and 22% higher Page Authority to rank in the Top 10
  • Keyword domains were able to hit #1 with half as much content, and only using the keyword half as frequently
  • Looking at all Ranking Factors, it’s clear that keyword domains rank more easily due to higher Website Relevancy and Website Ext Relevancy scores

via New Research: Keyword domains still work, despite what Google says | CanIRank Blog.

Seven Things To Think About Before You Register That New Domain

Customer trust — Consumers have grown used to the existing set of domains, and with that familiarity comes trust. The new domains are unknown and may cause potential customers to hesitate before establishing a relationship with a site with an unfamiliar gTLD. A recent study found that consumers are in fact wary of the new domains. Businesses planning to make use of the new suffixes should develop a clear program to transfer the trust they’ve already established with customers to the new site.

via Seven Things To Think About Before You Register That New Domain.

Igor | How to Get a Great Dotcom Name: Tesla Leads the Way

I think the general public are now domain-aware enough to recognize that the reason you don’t have your exact-match domain is  because you couldn’t afford it. I do think Tesla would be better served owning as this would increase the perceived value of the brand. Compare to, etc. As far as adding modifiers (additional words) to your brand in order to acquire the domain name: That you have to add a modifier implies higher word value in your brand itself, which implies more competition with trademarks. As a young bootstrap startup you may be better off adding the ly or io to your name because your trip to the trademark office will be that much easier as well.

It’s not the end of the road for .com, not by a long shot and Elon Musk’s Tesla has shown the way. Tesla, a pure Internet play, was unable to obtain The herd in the world of startups would have insisted Mr. Musk could not go forward with the name Tesla without owning – they would have demanded it be changed to something like or whatever domain was registrable. Tesla correctly went forward with a modified domain, In this case the modifier “motors” was chosen, but the possible modifiers are nearly infinite. Here is a list of the 5,000 most common .com modifiers.

via Igor | How to Get a Great Dotcom Name: Tesla Leads the Way.

Working With Domain Brokers |

Another thing that popped into my head after reading Elliot’s posting was that out of the few dozen sales I have made through brokers, two were to buyers who had previously bought domains from me. One of these two repeat sales was for over $1 million and the other was for around $20,000. In both cases they were to contacts at these companies that were different than who I was usually dealing with. The brokers had no way of knowing this, so it was not their fault, I just was surprised by it. But, I was still happy I got the sales.

Overall I would much rather use a broker than try to find a buyer for a domain by myself. Elliot has a good list of domain brokers at The only thing I would add to it is that is also a good way to sell domains. I have found the sale prices to be on the low end, but if you are eager to sell, at least you will find some bidders. You can always set a reserve so it does not sell for less than you are looking for.

via Working With Domain Brokers |

The dark side of .io: How the U.K. is making web domain profits from a shady Cold War land deal — Tech News and Analysis

In other words, a cut from the sale of every .io domain goes to the British government for the administration of a territory whose original inhabitants should arguably be getting that money, and whose only current inhabitants are 5,000 U.S. troops and spooks, their civilian contractors, and a handful of British personnel who are there for policing and customs purposes.
When I approached representatives of the Chagossian community, they said they had been unaware that domains associated with their homeland were being sold for profit.

via The dark side of .io: How the U.K. is making web domain profits from a shady Cold War land deal — Tech News and Analysis.

BuyDomains and the economics of large domain portfolios | Domain Name Wire | Domain Name News & Views

If BuyDomains negotiated like Frank Schilling, it would sell a lot fewer domains per year. But would it make as much money, and not have to worry so much about replenishing its inventory?You could take it to the extreme on a much smaller portfolio, like that of Rick Schwartz. In Rick’s case, he hits the lottery every once in a while. It’s very inconsistent compared to BuyDomains or even Frank Schilling.BuyDomains, as a large business with employees and outside investors, needs a certain level of consistency that is harder to a achieve with a higher priced, fewer sales strategy.Between the BuyDomains model and Schilling is Marchex, which probably has a higher typical selling price than BuyDomains, but has a much lower sell-through rate as a result.I’d probably put HugeDomains in the same bucket as BuyDomains — high volume, low prices — although I’ve seen some sales that make me question that.

via BuyDomains and the economics of large domain portfolios | Domain Name Wire | Domain Name News & Views.

Endurance International EIGI Acquires The Assets of | TheDomains

Endurance International Group Holdings, Inc. EIGI, which bought Directi for $110 million ealier this year, has purchased the assets of according to its financial results for its third quarter ended September 30, 2014.
Endurance also owns a number of domain name registrars and hosting companies.
Under “Third Quarter Operating Highlights” the company announced they acquired three company’s for a total of $77 Million:

“During the quarter, the company acquired Webzai, Ltd. and the assets of BuyDomains.

In addition, on October 31, 2014, the company acquired the assets of Arvixe, LLC.”This is the first report of that BuyDomains was sold by Name Media or that Endurance purchased it.
BuyDomains reportedly owned hundreds of thousands of domain names.

via Endurance International EIGI Acquires The Assets of

Factors Affecting Pigeon — A 5,000 Page Case Study

2. Strong Domains Matter


Local businesses need to attach their brands to strong domains. While Google has not explicitly confirmed that there is a bias toward brands in their ranking algorithm, many SEO practitioners have suspected as such since 2008, when then-CEO Eric Schmidt famously said that large brands served as a signal of quality, trusted content.


“Brands are the solution, not the problem. Brands are how you sort out the cesspool.”

Eric Schmidt, former CEO at Google


With Pigeon, our immediate impression was that big brands with national reach and large, established directory sites were the winners.

In other words, if you are a big brand and/or have a strong domain, you are in good shape. To verify this assumption, we hooked into the Mozscape API and compared two key linking metrics (external equity and page authority) to see how performance changed post Pigeon.

via Factors Affecting Pigeon — A 5,000 Page Case Study.